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12 — Shop · Business guide
Retail Shop
Planning to open a retail shop in Thailand?
A growing consumer market and vibrant shopping culture.
- Steps to launch
- 09
- Licences & permits
- 02
Your roadmap
From idea to opening day
The path we follow with you for a retail shop in Thailand.
- 01
Choose a niche
Define your market — fashion, souvenirs, organic goods.
- 02
Register a Thai company
With Thai partners, unless under BOI or the Amity Treaty.
- 03
Find a shop location
Make sure it complies with local zoning.
- 04
Retail licence & signboard permit
Register with the municipality and get signage approval.
- 05
Renovate & stock
Fit out the shop and bring in products.
- 06
Hire staff & work permits
Four Thai employees per foreign work permit.
- 07
Marketing
Facebook, Instagram, flyers and local campaigns.
- 08
Launch
A soft opening or grand launch.
- 09
Visa
Foreign staff need a Non-B visa and a work permit.
What you need
Licences & setup package
Retail licence
Municipality
Signboard permit
Municipality
Regulations can change. We confirm the requirements for your situation.